Dermot's Books

Stop Cold Calling - Start Warm Calling

  • Definitive guide to setting up meetings with senior and top executives
  • Describes the steps in detail
  • Can improve your hit rate to up to 80%

Sales Qualification - Lose Quickly!

  • The biggest waste of time is the sales you lose
  • Qualify your sales to find out if it is worth bidding
  • Learn to wear a business hat and gain the respect of your prospects

Gaining Preferred Supplier Status

  • How to win the account, not just the sale
  • How to progress up the supplier status gradations
  • How to build a comprehensive development plan for the account

What is your Sales Model?

  • Different sorts of selling and the enormous differences in associated sales behaviours
  • An inappropriate style of selling will make the buyer uncomfortable and damage the sale
  • How to know which model you are in at any time and adopt the right selling styles

Structuring Major Sales

  • How to plan a major sales like a game of chess
  • How to deal with each phase of the sale
  • How to beat the competition

Preparing a Business Case

  • How to prepare and lay out your case in the best way
  • How to deal with costs and benefits
  • How to persuade your prospect to let you present your case in the most effective way

A Financial Survival Pack for Salespeople

  • Financial concepts examined from a salesperson’s point of view
  • It’s not all numbers with senior executives, there’s emotion too
  • This book breaks through the jargon and clearly explains the concepts

Selling is a Dirty Business

  • A light hearted look at sales process best practices
  • Ideal for those considering or new to sales
  • Presented as a dialogue, it examines all phases of the sales cycle