Programme - Winning Tenders / Proposal Writing

This programme combines three modules.  They include:

  •  Exploring Qualifications
  •  Structuring a timetable
  •  Making the document engaging and persuasive

Writing a proposal is costly in time and resources and should not make that investment unless we are sure we have a fair chance of winning.

In the second part, we use proposal preparation to structure a timetable with the prospect to gain access to key people and information.

The third part explores how to make a persuasive proposal. Once the proposal is submitted we are often barred from access until the decision is made.  So, the proposal is our only ambassador.

We split the discussion on content into three parts, Structure, Substance and Style.

Structure examines the headings within the documents. Questions explored are:

  •  Should the Management Summary be a separate document? 
  •  What is the best sequence for the topics?
The output from this part is a Proposal Template.

Substance explores the actual words we use.  Questions explored are:

  •  Are we compliant?
  •  Do we highlight the benefits of change and the benefits of our specific offering? 
  •  Is it convincing?

Style is purely concerned with the readability of the document.  Questions explored are:

  •  Is it easy on the eye – solid blocks of text or broken up with “white space” and pictures? 
  •  Are there spelling and grammatical errors? 
  •  Is there an index?

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Winning Tenders / Proposal Writing
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This programme contains the following modules

Qualification

Qualification

The biggest waste of time is the sale you lose. Qualification is the tool for identifying and dealing with Potential Showstoppers.

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Selling Timetables

Selling Timetables

Selling Timetables allows us to structure a major sale with the prospect to maximize the chance of winning.

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