Module - Breaking Out

The Political Mapping module frequently points out that we are not talking to the decision makers.  The key people are one or two levels higher than our current contacts.

The big question is how we can move from our current contacts to the more senior ones.  And, in particular, how do we do it without upsetting our day to day contact?  After all we still need the lower level contact.
The problem is not how to Break In to an account.  The real problem is how to Break Out when we are at the wrong level.

This module presents a menu of different ways to gain access at a higher level.  These techniques are pulled together from the examples of experienced salespeople.
Some can be implemented by the salesperson alone.  Others describe the best ways for a salesperson and his or her managers to manage the contacts.

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