Move your business forward. Find out how on: 0845 125 9098

Quality Matters

As you can see from the table below, the quality of the process governs performance as measured by three out of the four key selling ratios.

Let’s now work a simple example, showing in our experience, an achievable improvement in the level of business that can be written by attending to the quality of the selling process.

With our help, guidance and training, many of our clients are en route to meeting or beating  the 64% improvement illustrated.

Rotate the above table 90 degrees to the left in your mind’s eye, and then work your way through the table below.

Messages

The messages are clear:

• Manage the process
• Achieve incremental process improvements at each stage
• Even though you may start with the same number of approaches, you write 64% more business
• Every little helps!

Business Impacts

The business impacts are equally clear:

• The quality of your selling process governs the quantity of your sales
• The quality of selling skills governs the quantity of your leads and conversions
• The quality of your sales management governs the quantity of the business you write
• Higher quality results in improved revenues, reduced costs and increased profit

Think about the potential process improvements that exist within your sales operations, and work your own set of numbers with incremental improvements that you believe should be achievable.

Put a value on the extra business you could be writing.

Then, to find out how we can help you realise that extra business value:

Call us on 0845 125 9098,

or click here to use the contact form.